Introducing George's Cycles Pro Cycling Team
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Justin Rose
Justin started racing in 2005 and is back for his 4th season with the George’s squad. He loves any race from a parking lot crit to a long gravel ride to a 5 day stage race. You’ll often find him at the back of the pack (purely to optimize GoPro footage). He grew up in Pocatello but has lived in Denver, Lexington, KY and Boise and enjoys the diversity of bike riding in Boise. In his spare time, he’s probably eating pie, drinking bourbon, or working his day job as an ER doc.
Matt Hepworth
Matt was born and raised in Boise but cut his teeth racing while living in San Francisco. After 11 years going to school and working in California, Matt returned to Boise and linked up with Team George’s Cycles. When off the bike Matt works in clean energy technology. Growing up, he biked around town with his friends, usually wearing swimsuits and sandals so they could jump in the river. When he started passing the dudes on the road wearing Lycra it dawned on him he might actually be fast.
Alex Martinek
Alex is a Spokane native, but moved from Colorado to Boise in 2018. Alex found his spirit animal in the mountains outside Durango, the Rocket Sloth. He says, “It’s just a sloth on a rocket ship. I think it really embodies who I am. I don’t take a lot of things very seriously, but I really like going fast.” In Alex’s first season racing a bike he got yelled at… a lot. Didn’t win anything. But he realized he loved watching others suffer. “There’s no socially acceptable way to make others suffer at work, so I’m forced to ride my bike.” Alex was a professional swim coach with athletes competing at Olympic Trials and Junior World Championships. He now runs a small commercial cleaning business named after no one in particular, “Bob Cleaning Co.”
John Collier
John is a flatlander (Midwesterner) who recently moved to Boise after spending three years in Salt Lake City attempting to turn himself into a mountain man. He is a recovering distance runner who discovered cycling during graduate school. He decided to start racing after he witnessed a nasty crash in a category three criterium. John’s other passions include backcountry and Nordic skiing, eating, hanging out in coffee shops (and making coffee at home), and trail running. When he’s not riding a bicycle, he works for St. Luke’s Children’s as a pediatric gastroenterologist.
Jeremy Ward
Jeremy has spent years honing his skills across various disciplines in the sport of cycling, including road racing, gravel racing and mountain biking. He has also ventured into the world of ultra-cycling, taking on grueling challenges such as Smoke’n’Fire 400 with enthusiasm and determination. His teammate Alex says, if you want to be half wheeled, ride tempo all day and come home 2 hours later than planned, you should always ride with Jeremy. In his rare off-the-bike hours, he works as Administrator of Finance at St. Luke’s.
Todd Meier
Todd was never really into bikes but rode one to get places. When he was in a ski wreck and broke his leg and ankle, his rehab was to train for his first ever bike race, and it was a big one. The 24 Hours of Steamboat is a 24 hour race that he entered with his friend Jared in the Duo category. They won! He was hooked. Todd says he’s old enough to be the dad of most of the guys on the team, and is lucky to be able to make them laugh. He likes to think of myself as the fastest slow guy in town.
John Hughes
Hailing from Spring Creek, Nevada, and currently residing in Boise, John Hughes joined the team as an 18-year-old, and is still one of the young guns on the squad. Evidence of this is his choice of Pop Tarts as fuel for long rides. Growing up, he always fancied himself a runner; then he rode 20 miles with his dad, got his first road bike, and the rest is history as they say. When not on his bike, he can be found working on his van or studying. If it weren’t for bike racing, he’d likely spend his time hiking and running in the mountains, a hobby that he dabbles in when racing allows.
Kai Applequist
Kai turned pro with Team Energy just three years after picking up a bike, quickly making his mark in some of the biggest stage races in the U.S., including the Tour of Bulgaria. To him, cycling is more than just a sport—it’s a lifestyle. After spending time working in Edinburgh, Scotland, Kai has recently moved back to Boise, ready to embrace new challenges both on and off the bike.
Robb Floth
Robb is a driving force in Boise’s cycling scene, both as a competitor and a passionate supporter of the community. A former pro motocross racer, Robb transitioned to cycling after an injury over 15 years ago—and he’s never looked back. His dedication to the sport has led him to compete at a high level, bringing the same intensity and precision from motocross to the racecourse. Beyond racing, Robb is deeply involved in growing and supporting the local cycling community, helping to foster a thriving scene in Boise. Whether pushing the pace on race day or giving back to the sport, Robb’s passion for cycling is undeniable.
Lance Wong
Lance has been racing since he was a kid. He’s just graduated from the junior field, and is coming off two top 10 finishes in the Junior Tour of Ireland. 2024 will be his 1st season with George’s. He’s not only the youngest on the team at 19, but he’s also young enough that he could be the child of to be practically everyone on the squad. Lance can kind of climb, but he calls himself a sprinter to preserve his ego. He’s born and raised in Boise Idaho, but is currently going to school and training in Moscow.